Eco Tag
Systematic design showing a breakdown of each fashion garment, showing how sustainable it is. This design aims to help make fashion brands more sustainably and ethically transparent, with the ambition to persuade people to buy more sustainably.
The eco tag aims to break down the garmenets material quality, biodegradablity, eco damage and supplier ethics and scoring each out of 5, helping to show how sustainable and ethical the garment is.
The eco tag would be located next to the price on each clothing website, with the ambition customers take the sustainabilty of the product into account, equal with the price tag when buying garments.
This is a PDF layout which would be sent to businesses to show the breakdown of each garments score, showing how they make make there garments more sustainably and ethically better in the future.