Elektrownia Powiśle

Warsaw Creatives partnered on brand identity with Elektrownia Powiśle, a unique development by Vistula River, historic power plant turned into shops, restaurants, housing and offices. We began with establishing logotypes, typefaces and brand colours, to then develop a series of way-finding visuals, with a strong consideration for Elektrownia’s unique industrial feel. We translated the visual direction to different departments (food hall, market, beauty and fashion boutiques) using strong colours and line drawings with a rustic feel.