We worked with founder, Richard van der Laken, on a strategy to reframe WDCD as an activist movement. The concept we co-developed was for a programme of open innovation challenges which involved engaging design teams from around the world on pressing societal issue of our time. We then helped implement the first competition: the Refugee Challenge was set up in partnership with the UNHCR and saw more than 600 innovative design solutions. Our Managing Director Chaired the first jury panel and has recently helped instigate a new government-led challenge on safeguarding children from abuse.