As one of the leading emerging telecoms companies, Etisalat provides services that let people live a connected life. Its mission is to do this better than anyone else. “New retail” is the only way to make this real for customers. Start created a responsive, streamlined new retail experience that will help Etisalat meet the future needs of its business and better connect with its consumers. The store presents Etisalat’s ‘Life: Connected’ as a series of customer-focused, engaging experiences within a modern, digitally enabled, sociable environment. Flexible and scalable, its helping Etisalat deliver a better brand experience.