Experimental Formats – Television
To choose a piece of text and create a format which works to communicate the message behind it.
I was given the task of picking any piece of text with meaning and creating a format based around the message of the piece. I chose Television by Roald Dahl – a poem which tells of the negative impact television has particularly on children. Throughout the poem Dahl pushes the reader to stop watching the television and so I based my format around a television cover with the type laser cut into the paper. The poem can only be read once over the television which stops the reader watching it and completes the purpose of the poem whilst the text is legible. The final outcome is a 28-inch carefully crafted television cover with 27,800 tiny holes making up 3 columns of type. The outcome is packaged like a television accessory to communicate it's purpose. The type is only visible once placed over the television.