F word Magazine/That's so Effie

Photographed by Freya Anne Wakelin, That's so Effie is a fashion story following post graduate stylist and model, Effie Fairlie in and around her flat in Manchester. Effie grew up watching the tv show ‘That's so Raven’ and the colourful bold outfits in the show influenced Effie's early 2000s inspired look. Using garments from her own wardrobe and up-cycling brand, Effie Bleached, Effie layers busy textures and experiments with accessories to create these unique looks.