Every part of your body needs a good workout – including your face. FaceGym – the UK’s only gym studio for the face – helps clients to train 40+ facial muscles through a range of lifting and sculpting exercises. Its flagship studio on London’s King’s Road hosts a reception and retail space, private treatment room, three workout chairs, yoga studio and custom product-blend bar. Working alongside prestigious design firm AvroKO, our sister interiors agency Mercy Creative was drafted in to source the furniture, fixtures and equipment, and worked with the client to style the store. Packaging and design for FaceGym products was developed here at BLOOD, as well as in-store print collateral.