Factory 45, based in the heart of Borough is the brand new 500m2 experimental studio dedicated to art, music and fashion. During the day, it’s a fitness studio and a art and fashion showrooms for up-and-coming designers, as well as a creative work place for startup! Starting at 7pm the space will transform into an unlikely cocktail bar.
My design concept was inspired by the interior design of Factory 45 - bird cages being the main element and feature of the bar. It symbolizes our ability to be unconstrained and independent from other. In essence, the bird cage represents life with no restrictions.
Created identities and designed graphics for all print, web and app development.