FIFA 23

WORLDWIDE OOH CAMPAIGN I was the project design director on the agency side for the global rollout of the worlds biggest sports computer game for the worlds biggest sport: EA Sports FIFA 23. The global campaign for EA Sports FIFA 23 spanned 20 countries, across 457 sites, in 16 languages, and starred over 25 athletes, led once again by France & Paris Saint-Germain superstar Kylian Mbappé. More information and the full visuals are available on my website.