A distinctive visual identity that positions Flex as the leading expert in holistic physiotherapy and Pilates in the local area. Inspired by the transformative impact of physiotherapy, this concept embodies the power of touch, connection, and targeted care. Through a dynamic visual language of heat-map gradients and fluid spheres, the design vividly conveys pain relief, healing, and quality-of-life improvements. The result is an identity that’s both professional and approachable, setting Flex apart as the trusted choice for compassionate, results-driven care.