To design an identity, website, banner advert and one piece of print for a new (Google) budget airline.
This is a new concept in budget travel, so the client has requested a fresh, stylish brand that looks like no other airline. We want it to be unique in its field. The logo/icon has to appear as small as a badge on the uniform right through to the tail of the aircraft, so thought of how it would work in these varying spaces should be considered. The identity should not be location or cultural specific as it is an international airline.