Year: 2017
Client: FotoPlus
Development: Rebranding of FotoPlus, a print shop and photography studio. The isotype consisted on a drop breaking up as if it was made of paper, imitating a movie film. The purpose was merging both services, simulating ink and photography.
The colour of the company remains as the essence of the brand.
Using a sans serif typography to achieve a modern image and up to trends, Neutra Bold.
Along with the logo, business cards, envelopes, bags and paper tube was created as a part of the rebranding process. The company needed to visually achieve a contemporary image to be able to carry out the level of services and customer care that the DNA of the company portrays.