Garmin Winter training campaign

  • Chris Bainbridge
  • Ciaran Horrex

Inspiring athletes at every level To push themselves further with Garmin's innovative sports technology Garmin tasked us with creating a winter training campaign to sell their Forerunner 610 running watches and Edge 800 bike computers, so we created an emotionally intelligent campaign to engage athletes at every level. We produced an inspiring cinematic-scale film as the hero piece of the campaign, as well as an interactive rollout strategy including digital solutions, design services and campaign strategy and materials.