For millennia, people have created art—in media ranging from paint on cave walls to metal or stone sculpture to computer-generated images, sound and motion. In recent years, many have made an effort to digitize physical art in an effort to preserve it for future generations and make it accessible to a wider audience.
Contrary to common belief that “bits don’t die,” obsolescence is a real threat to digital art—and a major challenge as its use continues to increase.
CREDITS
Director of Creative & Strategy: Robert Waddilove
Creative Director: David Foggon
Executive Producer: Aaron Hutchinson
Producer: Deborah Znaty
Post-Producer: Rosie Tate
Camera: Richard Hunter
EDITOR : Giorgio Gremigni
Animation: Tom McCarten
Second Camera: Alex Antonio
Audio: Rob Branch
Production Manager: Alex Olivares
Post Production Co-ordinator: Megan McNeive
Grade: Polka
Sound Mix: The Joint