H&M's Fashion Recycling Week

  • Laura Juul
  • Genieve Couture
Worked as Project Manager for H&M's Fashion Recycling Week.
H&M UK & Ireland is launched their first nationwide Fashion Recycling Week from 31st August – 6th September 2015. H&M and London College of Fashion’s Centre for Sustainable Fashion (CSF) challenged students to create window installations using clothes donated through H&M's garment collecting initiative. The window installations were displayed in H&M stores in eight key cities across UK and Ireland.
The initiative received incredible coverage in key titles such as Vogue, Harper's Bazaar, i-D and WWD.