HALFORDS

Halfords is a retailer of car parts, car enhancement, tools, camping and touring equipment and bicycles operating in the UK. They required a Christmas 2018 online campaign to drive targeted traffic to the website to increase sales. My Contribution: SEO Copywriting For 100 Website Product Pages Thorough keyword research to find the most suitable and competitive long-tail and LSI keywords. Creative and unique copywriting for all product pages of the website. Optimising product pages for keyword in template form (including meta information, internal linking opportunities, content formatting and image optimisation) Examples Of Work: Example 1 – within 4 months currently ranking number 2 on page 1 of SERP for primary keyword “pink kids scooter” with 210 monthly searches. Example 2 – within 4 months currently ranking number 9 on page 1 of SERP for primary keyword “mini micro scooter 3 in 1” which has 1600 monthly searches. Please visit: www.samanthamarketing.com/my-work for clickable links and case studies.