Is a fundraising campaign for Battersea Dogs and Cats Home, that wants to extend awareness of the amount of dogs that are abandoned in the streets of London.
The campaign aims to encourage animal lovers to to support dog adoption and spread the word. To do so I got re-used dog collars and transformed them into fashionable wristbands that aim to spread the word.
These collars will help raise money for Battersea Dogs & Cats Home to better the experience of the animals in need of help while they stay with them until a new owner is found.
A give away box which contains a dog leash, a brief explanation of the project and a map that will take you to Battersea Dogs & Cats Home is the way of promoting the cause.