Heineken Singapore - Chinese New Year 2021

  • Pablo Ladosa

To celebrate the Chinese New Year, Heineken released a new packaging in Singapore and It's been a pleasure for me to create an artwork for Publicis Singapore with representation of Machas consultancy. For the artwork I used the Heineken colour palette, with details in red colour, showing the Singapore skyline with its landmarks, and punctuated with colourful fireworks and lights. ​​​​​​​The intention from the beginning was for the artwork to give joyful vibes. Hope you like.

Project Tags


  • Publicis Media logo

    Publicis Media

    • Publishing
  • H


    • H

      Heineken International