HellavaGirl- La Petite Mort, London Fashion Week AW23

  • Gabriela Garcia-Lopez
  • helen woollams woollams

Following on from the fetish of Human Meat Freaks is an autobiographical collection exploring multiple personalities and the death of an old soul. A celebration of rebirth with a healthy punch in the face to conformity. Featuring Hellavagirl's signature oversized, beautiful shapes, this is genderless extravagance with a rock and roll edge. Complete non-conformist fashion for the bold. As a creative pattern-cutting intern, the team and I have been working on this collection for months. It was a deeply rewarding experience to see all of our work come to life on the runway (from backstage of course).