The Tom Sawyer Effect endeavours to always bring something new to their digital communications programmes via emerging tech and unexpected real world experiences.
TSE while working with ACE IT, wanted to improve their VR performance institute, which is crisis management and leadership training simulation. They wanted to further explore what can be done to improve their technology to use it in real world or within traditional media.
TSE worked with UAL academic experts, using creative labs to test interactive 360 models, and impute biometric data to see how people are physically responding under pressure.
Watch BenMason, CEO of The Tom Sawyer Effect, explaining how working with ACE IT helped them to fast-track their product and get technical support from experts.