Challenger brand, Hendrick’s Gin, wants to increase the exciting growth of brand awareness
NEED:Client needs to create a rich brand experience that is true to the brand personality + ignites brand conversation
EXPERTISE: Conceive + build an award winning experience, The Horseless Carriage of Curiosities, a vintage Victorian journey
VALUE: Huge 25,221 consumers sampled all over the UK. Hendrick’s is the fastest growing premium gin brand the following year