Brace yourself: Rihanna just launched yet another product in connection with her Fenty Beauty empire.
Before you freak out, it is NOT of the makeup, skincare, or fragrance variety! It’s a camera effect that lets you try on RiRi’s favorite Fenty highlighter, and it rules. Here’s how to get Fenty Beauty's Facebook filter, which lets you virtually test drive Rihanna's cult-favorite Killawatt Freestyle Highlighter in Trophy Wife ($34; sephora.com).
To preface this, I'll admit I've never used a Facebook camera filter before (I'm an Instagram and Snapchat user through and through). All you have to do to be able to use the Fenty camera effect is click over to Facebook's camera effects. If you click it on a computer, you’ll be redirected to Facebook, where you’ll be prompted to send a notification to your mobile device, which you can then click on to use the effect. If you click on the link directly from your phone, you’ll be redirected directly to your Facebook camera. In short: you can only use the effect when on Facebook on your phone.
Now that you know how to get the filter, let me tell you why you should. I'm ashamed to admit that I spent a good 20 minutes this morning taking selfies with the Fenty effect, because it really is THAT good. As I mentioned above, it lets you virtually test drive Rihanna’s highlighter in Trophy Wife, which is a super shimmery golden hue that makes your skin look like it’s been kissed by a fire goddess. RiRi herself wore it to Fenty Beauty's launch party in Brooklyn earlier this year, so you know it’s one of her favorites.