HRH Graffiti Puffer Jacket Brand Activation (Creative Direction & Production)

  • Kassandra Cunningham

- Conceptualise, produce and orchestrate a unique way to showcase the new Benjart HRH Graffiti Puffer Jacket - Scouted a 8 of London's best underground street artists to create a 50ft montage of street art pieces in their own style with the word ‘ BENJART’, the company slogan & logo - Art installation were curated across Leake Street graffiti tunnel simultaneously and captured in real time