HSBC - Together We Thrive

The Brief Illustrate HSBC’s brand promise ‘Together we thrive’ "Bring to life HSBC’s brand promise ‘Together we thrive’ through an illustration or animation led airport activation. Open, dependable and connected are HSBC Brand Values which form the foundation of their Brand Promise. Your response should focus on their Brand Values which feed into HSBC's five underlying pillars of human prosperity that HSBC is actively involved in through its core business and social responsibility activities."