Humble Homeware
Humble Homeware was a self-initiated project crafted on Figma, aimed at introducing a new online marketplace for home goods. It prioritized quality, affordability, and aesthetic appeal in the products offered.
Key Contributions:
- Complete Branding: I managed the entire journey of brand creation, from the initial concept to the development of comprehensive brand guidelines. This encompassed crafting a visual identity that resonated with Humble Homeware's ethos of good design and quality.
- Logo Experimentation: My exploration extended to logo design, where I experimented with various visual elements to encapsulate Humble Homeware's essence effectively.
- UX/UI Foundation: To lay a robust foundation for the website, I applied UX/UI design principles. This included developing a content outline, defining user flows, creating UX personas, and implementing a questionnaire to understand user preferences.
- Prototyping Expertise: I moved on to create prototypes, seamlessly transitioning from low-fidelity wireframes to high-fidelity versions, refining the user experience with each iteration.
Achievements:
- Comprehensive Brand Identity: The development of complete brand guidelines ensured that Humble Homeware's identity was not only established but also consistent across all touchpoints.
- Enhanced User Experience: Through rigorous UX/UI design, I enriched the user experience, making navigation intuitive and engaging.
- Effective Prototyping: The transition from low-fidelity to high-fidelity wireframes showcased my ability to visualize and communicate design ideas effectively.
This project highlights my proficiency in UX/UI design, branding, and the ability to create a comprehensive visual identity, laying the groundwork for a successful online marketplace dedicated to quality home goods.
