Iconic Modern Couples photo installation at Barbican
Iconic photo installations with Flashmat // The Barbican booth
Flashmat are passionate about supporting and collaborating with the Arts, so loved the opportunity to be Media Partner with the Barbican for the their Modern Couples art exhibition.
Flashmat partnered up with the iconic @barbicancentre for their exhibition Modern Couples: Art, Intimacy and the Avant-garde. This exhibition showcases the work of famous couples throughout art history who have all forged new ways of creating art, loving and living.
Barbican were looking for a live photo experience to capture individuals and couples visiting the exhibition. Flashmat designed the look and feel to reflect the campaign: classic, striking and simplistic in design. All content could be shared instantly online with #Moderncouples.
The Barbican booth became widely recognisable, with the bold monochrome photos featuring as top on Instagram under the hashtag #Moderncouples. Over one month we found that over 100,000 people were reached online.