Social media addiction is a growing problem in our society. Each day, 15-20 year olds spend 3 hours or more on social media and at this age, we are the most susceptible to its negative effects. A new range of ideas were developed to coincide with IKEA’s vision of creating a better everyday for the many people, whilst also repositioning the brand to target a new issue. RADIÖ is a device that aids social bonding and encourages face to face interaction through the sharing of live music.
Initial ideation sketches, developing form and interactive features of the product.
Prototyping with yellow foam to help decide on the products touch points.
RADIÖ is voice activated, allowing users to tune into live music being played anywhere across the world. When purchased, the user will be required to activate their account via their personal device (phone). Listeners can select music based on two categories; location and genre. Their account tracks their listening habits, and preferences, tailoring the listener’s requests to them.
Final render of the product, detailing some of the products voice commands.
A prototype of the product was built using modelling foam, maple, and acrylic. Some physical features of the model are indicated in the illustration below.
01 WORLD MAP The world map lights up based on the location of the live music playing.
02 VOLUME DIAL Volume can be edited manually using the dial, with a voice command or by using the application on the user’s personal device.
03 LIVE SWITCH To switch between live music and regular radio stations, the user must activate the switch on the rear of the RADIÖ.
04 ON/ OFF/ RESET SWITCH When not in use, the RADIÖ rests in standby mode.
05 USB CHARGE PORT An internal battery can be charged via a USB port protected by a rubber cover on the left of the model.
An IKEA style catalogue was printed, detailing the features of each product within the range.
Final prototype photographed in IKEA Wembley.
This project was completed as part of the Contextual Design course at Brunel University. IKEA were not engaged in any consultancy or collaborative capacity with this project and the outcome is in no way endorsed by them. Any publicity is limited to personal, academic use.