The ‘IMAX Pre-show Trailer’ dramatically illustrates the IMAX message for film fans to “Never Compromise” in their choice of how to watch a film. Shown before the main feature the trailer demonstrates the creative potential and intensity of the IMAX audio visual experience.
I was responsible for the visual direction, design and animation through to final 4K delivery. I also worked with a partner to create a stereoscopic version.
There are over 1000 IMAX theatres worldwide including one with the biggest cinema screen in the world. The trailer reinforces a reputation for extremely high quality presentation of the best in cinematic creativity.