Inside Track: The Business of Formula 1

A four-part series exploring the business of Formula 1, focusing on sponsorship, local impact, technology, and sustainability. It features interviews with team leads from McLaren, Ferrari, Williams, and top members from Red Bull, McLaren, Ferrari, Williams, and Mercedes—plus an exclusive conversation with Max Verstappen. 12 SHOOTS | 3 RACES | 41 INTERVIEWS | 5 COUNTRIES I also handled the post-post-production bar animation—a considerable undertaking given the volume of footage and the number of final outputs. While I’m not a dedicated mixer or colourist, I still stepped in to ensure each deliverable met broadcast standards. Originally scheduled to air on CNBC EU, the series went on to be shown on CNBC International and is now streaming on Peacock. Tools: Adobe Premiere, iZotope RX11, DaVinci Resolve, and a few custom Python scripts written by ChatGPT.

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