Interactive Curated Tours at Tate Modern: A UX Case Study

This concept group project containing three fellow UX designers was focused around aiding gallery visitors discovery process and navigation. The challenge was to marry the online and digital experience with the physical one. Collective ideation, prototyping, user testing and iteration led to our solution. A mobile application which provides curated interactive guided tours around the gallery. This allowed new and unfamiliar visitors not only a quick way to decide on what to do alone or with friends but complemented and enhanced their journey of discovery around the Tate Modern.