James Dawe for Kendrick Lamar x Reebok

Jelly's James Dawe was recently asked to join a handful of other artists at Reebok's relaunch of their iconic Classic Leather in Manchester.

The event included performances from surprise guest Kendrick Lamar, live art installations & "a truly Classic experience."

James created a large scale, vibrant contemporary collage which was on display throughout the night.

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Creative Director
Head of Illustration