Women over 50 control £5.27 trillion in the UK alone.
But nobody knows how to talk to us.
Women in ads go from spotty teen, to vixen, to career woman, to mother.
Then it jumps to white-haired woman awaiting death.
There is one simple reason for this:
Finding a woman over 50 in an advertising agency creative department is almost impossible.
janee is a new creative resource of brilliant older creative women who want to change how advertisers communicate with the most powerful consumer group on the planet. Us.
https://www.janee.london
Companies
janee
- Advertising