JCDecaux VIP Awards Branding

  • Becky Moriarty

Create an identity and visual language for the JCDecaux VIP awards. Use this to design branded presentations and iconography, representing the team values for award categories. JCDecaux is the largest outdoor advertising cooperation in the world and this evening aims to celebrate team players and leaders outstanding in the workplace. Working with the internal communications team, I created an identity that sits alongside the client’s existing branding, while maintaining an individual look and feel. I aimed to create visuals that were professional and corporate, while still showcasing a sense of celebration. Brand creation, powerpoint presentations, word doc design, intranet graphics, team values iconography and sourcing production of these icons into magnetic pin badges.