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John Lewis TV

adam&eveDDB’s Beautiful On & Off campaign for John Lewis needed digital animations that were beautiful and gave intrigue to that season’s new release of TVs. We built each TV in CGI and then created a premium animation for each one, using elegant camera moves and clever lighting, all building to a full reveal of the product.

Project Tags

  • Retouching
  • Photography
  • Advertising
  • animation
  • cgi
  • VFX

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