King: Candy Crush Friends Saga Live

  • Nerea Castro

The biggest game launch ever, Candy Crush Friends Saga was unveiled on a world record-breaking scale of live gameplay in New York City. Loads of fans and celebrities gathered at Brookfield Place to see the game illuminated on a 26-story building, thrilling fans and setting a new world record for the largest architectural projection-mapped game ever.


  • M&C Saatchi Sport & Entertainment logo

    M&C Saatchi Sport & Entertainment

    • Advertising
  • UNIT9 logo


    • Advertising