Side Hustle/ Sustainability

Kyklo

  • Elena McDonough
  • Nastasia Broutin

Kyklo is an online boutique & lifestyle brand that provides the Cayman Islands with sustainable alternatives to everyday essentials. By doing so, it empowers and inspires conscious lifestyles that embody love for mankind and the planet. It provides access to products and services that have an elevating impact not only on the individual, but the collective level. A curated repertoire of innovative, eco-conscious goods and original, high quality marketing content reflect Kyklo's ethos - that a low impact lifestyle can be beautifully modern and stylish. www.kyklocayman.com @kyklocayman

In order to bypass the heavy use of synthetics in commercial sign-making, Elena devised a method of creating a beautiful, unique sign that encompasses the spirit of Kyklo whilst staying true to the company's ethics. By hand sourcing the perfect piece of driftwood from the beaches of the Grand Cayman and using a laser to imprint the logo, the process created zero waste and a one-of-a-kind, visually impressive result.
Photography by Elena McDonough.
Kyklo's aesthetic is decidedly tropical, yet clean and modern. We aim to steer clear of too many touristic tropes, whilst communicating the vibrancy of a Caribbean lifestyle.