La Gaceta de San Diego

Editorial material made as part of San Diego Cemetery visual identity program. San Diego is the oldest cemetery of Quito. We were looking to engage tourist and people from the neighbourhood with antique cemetery legends and its stories. In order to create an elegant solution, we decided to make a bimonthly publication in a newspaper format. To compose the publication, we used a classic graphical language distilled from the sheer variety of architecture styles from the cemetery. With the use of typography and patterns alongside a limited use of color, the result was an attractive editorial design. Research team / Equipo Investigador: Fernanda Riofrio, Paco Salazar, Andrés Viana, Esteban Loza, Luis Quiroz, David Gomez, Juan Rojas - Inteligentarium / Leonardo Zaldumbide, Erika Bedón, Wendy Ribadeneira, Anaís Córdova, Paula Jácome. Architecture / Arquitectura: Luis Quiroz, Esteban Loza - Inteligentarium. Wendy Ribadeneira Illustration / Ilustraciones: Fabián Patinho Photography / Fotografía: Paco Salazar, Archivo Blomberg. Logo design and patterns / Diseño de logotipo y patrones: Viviana Zuriaga Art direction / Dirección de arte: Ricardo Cuenca