Lancôme has appointed Warsaw Creatives to design an invitation and special mailing celebrating an “Extraordinary Day with Lancôme”. The core theme of the design process was to bring out and celebrate Lancôme’s French background and its splendour. Our inspiration was France’s most glamorous queen, Marie Antoinette and her love for anything extraordinary and sweet. We created dusted pink invitation from Kreative Carton Flaming 270 g/m2 to be then printed with gold, embossed text. The accompanying mini gift box, designed in pastel pink and holding two pink French macaroons, was a final touch to the brand’s sweet pink fantasy.