Launching a flagship Saas product in the maritime sector

  • Mima Bridgman

Creating high impact with a fully integrated launch campaign for this single solution for compliance and e-navigation challenges. Designed to make life easier for ship owners and managers with a range of applications to address their needs - from fleet management and navigation, to regulatory compliance and meeting safety obligations. This promotional video was a cornerstone promotional tool within a multi-channel media plan generating strong brand awareness and leads for the new product.