LCC Branded Beer

  • Laura La

I produced a beer brand for my university, London College of Communication as a way to embrace the schools creative and artist energy, giving students a social platform to promote their work. I ultimately wanted to give students a ‘blank canvas’ to paint who they are. The bottles detail students art work, and contact info, and a link to their portfolio making it easier for those interested in their work to get in touch. The first batch was produced in a local brewery and over one hundred were bottled. The whole process included: research and insight, production, website development, logo design, colour scheme, tagline, advertising, social media and art curation.