Lexmedia Podcasts is a podcast studio run by the Non-Profit Lexmedia. Based in Lexington, Massachusetts, Lexmedia required a logo to use for video podcasts, marketing collateral and more. The brief was to create a logo that used the statue within the town of Lexington and incorporate a microphone and not making the statue hold or speak into the microphone. The logomark fonts were based roughly on the existing Lexmedia logo, to pair well with Futura. The colours come from the seal of Massachusetts.