I was asked to re brand a housing complex in Tottenham, aimed at first time buyers and young professionals, Lido 255 apartments: A new housing complex at 225 Lordship Lane, built on the grounds of the old Tottenham Lido, which was the second ever Lido built in the UK. I've highlighted 'Lido2' to play on this idea. The simplistic art deco graphics give a nod to the history of the location, whilst still being very modern and appealing.