Linotype Promotion Kit

  • Blaise Curran
The brief was to create a design solution that would help to promote one of Linotype’s ‘Golden Oldies’ - from their classic font collection, in which I chose Baskerville.

The result was a Baskerville Stencil Toolkit, which contained a spray can, a stencil of a particular command-word such as ‘Danger’ or ‘Keep-out’ and a set of instructions to actively spray over everyday command-signs seen in their immediate environments.