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Lipsy Denim Campaign

  • Caitlin Derer

I worked on concept, art direction and design of this digital campaign including video & fit guide. I went for an editorial style for the feature page but ensured it was very shoppable with products names nicely typeset below images, which stacked more boldly on mobile as a great typographic feature.

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Project Tags

  • #graphicdesign
  • #typography
  • #artdirection
  • #digital
  • #digitaldesign
  • #denim
  • #fashion

Companies

  • Lipsy London logo

    Lipsy London

    • Retail

Skills

  • Art Direction
  • Digital Design
  • Fashion Graphics

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