Loch Fyne Seafood and Grill Rebrand

I rebranded the Loch Fyne Seafood and Grill restaurant chain to modernise and emphasise the fresh produce and quality of food that they are known for, yet lack in their branding. I wanted to highlight the personal touches and the care they take as a brand in their services, food and customers and reflect this in a more hand drawn, expressive and vibrant approach to attract more customers by having a warm and inviting aesthetic.