LSE sought a refresh for their Executive Education brand. Following the exploration of various design possibilities, an approach incorporating 'the curve,' derived from the S in LSE, was chosen. This graphical element, combined with Jeffrey Milstein’s photography, served as the foundation for the brand. Additional graphical elements were introduced, and a streamlined layout style was employed to unify the components. Additionally, from 2019 to 2023, I designed their brochures, leaflets, event banners, and other materials.