LUSH Cosmetics Forced Connections Advertising Campaign (Concept)
This particular project was a concept piece for one of our HND Graphic Design units that involved a collaborative effort to create a forced connection advertising campaign for a chosen product and brand.
For this piece we wanted to create an eye catching and creative concept through utilising the technique of forced connections whilst still trying to remain true to our LUSH UK's brand identity and guidelines. I illustrated the spaceman and together we created an outcome that featured a visual narrative whilst still clearly representing our chosen product, the intergalactic bath bomb.