(MA) DESIGN FOR ART DIRECTION 2020/2021 GRADUATE SHOW Always on the frontier of time, the thriving artists present a vast spectrum of explorations into contemporary issues - ranging from the connection of fashion and nature, technological impacts on society to identity conflicts in a hyper-globalized world. FINAL SHOW 2020/2021 07/12 - 11/12 THE ATRIUM SPACE LONDON COLLEGE OF COMMUNICATION ELEPHANT AND CASTLE, LONDON SE1 6SB The MAD Exhibition was a collective exhibit showcasing the graduating class of MA Design for Art Direction 2021. I lead the creative direction and production of this project in collaboration with 55 graduating classmates. I coordinated pre-event development, such as exhibit branding and design language, spatial design, and invitations.