Made By Nike - Tumblr's first shoppable blog

  • Stacey McLean
A curated collection of best running & training styles. Handpicked for the tumblr audience. Browse, heart, repost, or purchase without leaving Tumblr. A first of it's kind in 2012.
The platform was used to launch & test the concept of the tight of the month before it became a staple of the Nike seasonal offering. Madebynike.tumblr.com was the only destination you could purchase the tights.
Covered in the Global Innovation Review 2012.

Companies

  • AKQA logo

    AKQA

    • Design
  • Nike logo

    Nike

    • Fashion and Textiles

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