KEY VISUAL AND ILLUSTRATION KIT Marks & Spencer contacted me to create a set of key visuals and illustrations to help refresh their current Sparks Days Out loyalty programme creative. They wanted a season-less approach, and to target a wider demographic and all age groups. Incorporating their distinct Sparks Green, I created a flexible key visual illustration that would be used as their main artwork but was also adaptable for a variety of layouts for print and digital use. I included a bank of illustrations to showcase different offers including entertainment, heritage, events, sightseeing, adventure, dining and more. I also created a variety of type lockups and banners to use alongside the illustrations. Visit my WEBSITE: https://www.seasonofvictory.com/ Follow me on INSTAGRAM: https://www.instagram.com/seasonofvictory/ Contact my Illustration AGENT: https://www.illustrationx.com/artists/SeasonofVictory